Changing careers can be a scary and often necessary move as your needs, interests, goals, and skills transform over time. In this episode, you’re going to hear about how you can succeed as an entrepreneur in your SECOND career. You will also hear about how to differentiate yourself from other people while building trust at the same time.
Michelle Prince went from a career at Zig Ziglar to corporate IT consulting and then continued on to be a motivational speaker, author, coach, and now owner of Performance Publishing. She shares an in-depth look at the process of going from corporate to entrepreneurship and what she learned along the way. We’ll also discuss how passion and success are incorporated into how you do things and go about your entrepreneurial journey. Listen in to hear about why sharing your unique story is important as a business owner and some of the tools you can use to do just that.
What You’ll Learn:
- Why Michelle initially didn’t want to be an entrepreneur and what changed her mind.
- The mental shift that sent her in the direction of being an author and entrepreneur.
- The process of starting her publishing business.
- What she brought with her from the corporate world into entrepreneurship.
- Why it’s so important to tell your story.
- The powerful marketing that comes with a book.
- How she views competition and the market.
- Why it’s not just about publishing and what other pieces are important.
- The difference between playing business and getting serious in your business.
- What to do when you face disruption.
- The importance of knowing your numbers.
Ideas Worth Sharing:
- “I had a dream of climbing the corporate ladder. I thought that the more money, prestige, and opportunity I had, the happier I’d be. What I realized was that was not the case for me at all.” – Michelle Prince
- “I’m grateful for those years in corporate America because I learned the importance of culture and the people you surround yourself with – and not being stuck in a box. I was stuck in a box for a very long time.’” – Michelle Prince
- “Authority comes with being a published author and that opens the eyes of the people who may want to work with you.” – Michelle Prince
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